A few weeks back, Ron Lieber of The New York Times wrote an article on the XY Planning Network, which Lyndale Financial is a member of. The article, titled “Yes, You Can Find a Financial Planner Even if You’re Not Rich,” profiled a few XYPN members that are providing a wonderful service to generations X and Y.
The financial advice industry traditionally caters towards the wealthiest individuals in our country, and neglect the younger generations that need quality and unbiased advice. Our generation may not have the millions of dollars in assets to manage accumulated yet, but that does not mean we don’t have questions on how to navigate the increasingly complex world of investments, student loans, insurance, taxes, estate planning, and more.
As a personal finance writer, Lieber often receives inquiries on how to find a reasonably priced advisor, which had been difficult in the past. Fortunately, he found XY Planning Network, as he describes here:
“So it was refreshing to find out recently that a fledgling collection of financial planners, the XY Planning Network, had grown to nearly 600 people in just under four years. The key? To be a member, you have to agree to offer clients the option of paying via a recurring fee. Often, it’s about the same price that those clients pay for their bundled cable bill.”
Six-hundred people may sound like a lot to you, but know that there are upwards of 500,000 people who call themselves financial advisors in the United States. We are a small, but mighty, collection of individuals on a mission to disrupt the industry. According to the article, the median age of XYPN members is 38, which is about 20 years younger than the industry average.
Being able to provide a high-quality service to my peers has been the highlight of my career, and I (along with my fellow XYPN members) am just getting started.
Please do me a favor and spread the news about XY Planning Network and the great service these firms are providing across the country. As of this writing, Lyndale Financial is one of just two XY Planning Network firms in Nashville, TN, but I look forward to more joining the area as the years go on. We have a wonderful young professional community here in Nashville, and I am proud to be able to provide advice to them on their personal finances.
Read the NY Times article - Yes, You Can Find a Financial Planner Even if You’re Not Rich